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Businesses across Europe are struggling to cope with the tough macroeconomic and operating conditions we face today. Many are caught in a trap of stagnant growth and declining competitiveness, unable to find the path that will lead them back to prosperity.

Perhaps your business is faced with similar challenges, and you're searching for the specific angle that will distinguish you, strategically and financially.

James has worked with the management teams of large and small businesses to understand their operating context and performance drivers, and then to model the growth trajectory of each strategic alternative - including those they may not have considered.

The Mind Behind website is simply a communication channel for James’ blog articles, which he writes as a hobby, yet which help demonstrate his talent for original and well-substantiated thought-leadership.

James Cullinan founded Griffon Conseils SA, his innovation consulting company, in 2007. His particular role is building dynamic business models to empower strategic decision-makers.

These models reflect his strong analysis and communication skills, and reinforce the processes and experience he has garnered managing change as an Executive Consultant at KPMG Consulting in London; hedging financial risk in the group treasuary of a CAC-40 company in Paris; and identifying key value drivers as part of the operations research team at AVIS Europe. James has also played a part in creating the future as a collaborator in many startup ventures.

James writes lifestyle books and blog articles as a hobby. He has a PPE from Oxford and an MBA from INSEAD where he was awarded the Sassakawa Young Leader Foundation Scholarship.

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